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Post a viral-format piece (carousel or poll)

2-4 hrImpact: highEffort: medium

A viral-format piece — a carousel or poll — leverages the specific content formats LinkedIn's algorithm and audience tend to favor for high organic reach.

Certain formats genuinely perform better on LinkedIn structurally — carousels encourage swiping engagement, polls encourage direct interaction.

How to do it

  1. 1
    Choose the genuinely better-fit format for your content
    A carousel for visual step-by-step content, a poll for a genuine debated question.
  2. 2
    Create with real quality
    Genuine substance, not just chasing the format for its own sake.

Common mistakes

How you will know it is done

A genuinely well-crafted carousel or poll post is published.

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